13 hours ago

EP 96: The Succession Plan That Didn’t Stick: A Founder’s Return to the CEO Seat

A carefully planned CEO exit unraveled and what came next reshaped how one founder leads for good.

When Chris Schwalbach stepped away from the CEO seat at AVL Growth Partners, he had a clear plan, a strong successor, and years of preparation behind him. But even with all that in place, something didn’t sit right. The business started to wobble, and Chris found himself wondering if he’d made a mistake. What do you do when the leadership transition you spent years building starts to crack? How do you know when it’s time to step back in?

Joining Sarah Lockwood, Chris shares the real story behind his succession planning journey, from the slow handoff to the unexpected return, and what he learned about himself in the process. He talks openly about the shame he felt stepping back in, the inner work that helped him move through it, and the version of leadership he brings to the table now. If you’re thinking about founder exit planning or wrestling with what it means to let go, this episode offers a thoughtful look at what happens when plans shift and perspective deepens.

Episode Breakdown:

00:00 Chris Schwalbach’s CEO Exit and Return

02:06 Founding AVL Growth Partners and the Original Vision

04:07 Hitting Growth Ceilings and Planning a Leadership Transition

10:05 The Inner Journey: Failure, Trust, and Self-Doubt

17:12 Becoming CEO 2.0: Leading with Clarity and Confidence

22:00 Managing Team Expectations During a Leadership Transition

28:10 Reflecting on Progress: Using the Gap and the Gain

30:07 Personal Habits That Support Founder Mental Health

37:47 Lessons in Succession Planning and Self-Trust

Links

Conscious Entrepreneur Previous Episode with Chris Schwalbach: